Brand Response - How To Position Yourself While Also Generating Leads & Sales
A Talk by Mucha Murapa (Owner, Mucha Murapa Marketing & Advertising)
About this Talk
For the longest time marketing has fallen into one of two camps...
You're were either a brand marketer or a direct response marketer, and for the most part, both camps carried resistance and times resentment towards one other.
Time and results have shown the real magic happens when brand and response play nicely with one another - the key is understanding exactly HOW to do just that.
This talk will:
Explain the difference between the two.
How best to use them.
Provide actionable ways to implement both - immediately!